The Dunlap Rules by Fred Dunlap

Motivational Life Lessons from an Award-Winning College Football Coach and the Inexhaustible Woman Who Inspired Him

ATTENTION: MANAGERS, LEADERS & ASPIRING LEADERS!

Are you doing Everything Possible to Create an Environment that Challenges, Motivates and Inspires your Colleagues and Employees to give More of Themselves to what you are trying to Achieve?
Do you really know your People? And do you let them know You?
Dunlap-Rules-Book-Cover-Frederick-C-Dunlap-photo-Tr-500

If Not, then Read:

THE DUNLAP RULES

A Powerful Guide to Building HEALTHY, WINNING TEAMS in BUSINESS, at HOME, on THE SPORTS FIELD, AND in LIFE

by Fred "Tiger" Dunlap

Former CEO of XLHealth & Business "Turnaround" Expert
You will Learn How Fred,
the Son of a Renowned Small College Football Coach, Used Lessons Learned on the Sporting Field to Become:
  • A Highly-Successful CEO of Multi-Billion Dollar Corporations
  • A Sought-after Corporate Turnaround Expert
  • A Financial Markets Expert, Commentator and Publisher of the Dunlap Investment Newsletter
  • An Active, Engaged Mentor to Executives and Entrepreneurs

WHAT'S THE SECRET TO GREAT LEADERSHIP?

Changing Bad or Average Organizational “Cultures” into Winning Ones!

Winning Cultures and Winning Teams don't just Happen.

Leaders have a choice—They can allow Cultures to become Unhealthy
or they can Work Hard to make them Phenomenal.

Using The Dunlap Rules

You Will Learn Approaches To:

  • Developing High-Performing Teams who are Devoted to the Mission
  • Fostering Closer Teamwork by Connecting More Effectively with Your People
  • Bringing the Best out of Yourself and Others
  • Becoming a Better Mentor
Order your copy of The Dunlap Rules now. Available in paperback or ebook.

WHY DO I KNOW THE DUNLAP RULES
WILL IMPROVE LEADERSHIP QUALITIES?

Fred "Tiger" Dunlap speaking when he was CEO of XLHealthBecause I spent a career working for people and then later leading large organizations where many people reported to me. So I got to observe organizational cultures from the bottom and then later from the top. I had bad bosses and good bosses, and I learned from all of them. I learned what NOT to do from some of them and I learned how to inspire and invigorate from others.

As a “turnaround guy,” I took troubled organizations and improved them so they became highly-attractive acquisition targets. I had many jobs doing many things, and fixing problems in each assignment took a variety of steps and changes. But the one element that was common in every success was that we built a WINNING CULTURE.

Said plainly, organizations cannot become high performing without first having a strong, healthy culture at their core…where people feel valued, included and part of a team…where they feel they are part of something BIGGER.

It’s in that environment where people begin to care more deeply and are willing to commit themselves more fully to the mission.

Fred "Tiger" Dunlap with XLHealth teamIn my 32 years in business, I have concluded that it’s not what you do that makes work fulfilling—it’s the quality of the culture that makes the difference. You could be making rockets or making linguini—it doesn’t matter. What matters is whether you are in an environment that is supportive, positive and healthy.

I was lucky to have great mentoring along the way, much of which came from my parents. My father was a college football coach and one of the finest leaders I have ever known. Those leadership skills led to him being named "Man of the Year" by the Walter Camp Football Foundation, a distinction he shares with Hall of Fame greats John Elway (Quarterback, Denver Broncos), Coach Lou Holtz (Notre Dame), and Coach Don Shula (Miami Dolphins) among others.

My mother was equally adept and made a great example as a manager of the home (parent). Their rules are The Dunlap Rules, which have universal application whether in business or in sports, or in parenting or in dealing with life’s many challenges.

Read an Excerpt

Order your copy of The Dunlap Rules now. Book available at iBooks, Amazon, Barnes & Noble and BAM!

WHO IS THE DUNLAP RULES FOR?

  • EXECUTIVES AND MANAGERS

    Are your people emotionally committed to your cause? Do they care about your organization and give every effort to accomplishing the goals? For those who are looking to inspire their people and are looking for ways to build and maintain an open, healthy, winning culture, read The Dunlap Rules.

  • ENTREPRENEURS

    You have great ideas and are good at start-ups. And if you are successful, your organization will grow. But do you know how to manage a growing organization? Do you know how to organize and lead your employees, so that your great ideas can be realized? The Dunlap Rules will help you build the disciplines needed to manage growth, without losing the Need for Speed!

  • COACHES

    Are you trying to get more out of your players? Are you trying to build a stronger organization and a better recruiting pipeline? Learn unique leadership methods from a highly-successful college football coach, my father, Fred Dunlap, about how to get greater commitment and performance from your players.

  • YOUNG PROFESSIONALS

    Are you curious about how to get ahead in a big organization? The Dunlap Rules will help you understand how organizations function and help you navigate through them. And if you are in an unhealthy organizational culture, The Dunlap Rules will help you understand the difference, perhaps leading you to find a better one.

  • PARENTS

    Laugh at the mistakes I made as a young kid and admire my mother’s patience in dealing with me. Also, learn how to leverage your time and manage your children using the “Less is More” approach.

  • COLLEGE STUDENTS

    For those planning a career in any organization, learn valuable insights about how organizations behave and about how to identify healthy working environments before you venture into them.

  • ANYONE INTERESTED IN BECOMING A BETTER LEADER

    Whether you are in business, a school teacher or a stay-at-home parent,The Dunlap Rules offers examples and methods for gaining support and loyalty from those around you, and for dealing with life’s challenges.

GET YOUR COPY OF THE DUNLAP RULES

SINGLE PACKAGE FOR INDIVIDUALS

Start today learning how you can apply The Dunlap Rules to build a healthy,
fun culture of success in business, sports and life.
The Dunlap Rules book cover | Author: Fred "Tiger" Dunlap
Order your copy of The Dunlap Rules now. Available in paperback or ebook.

LEADERS PACKAGE: FOR ORDERS OF 20 OR MORE

CLICK HERE to inquire about bulk product discounts or ordering
Signed Limited Edition Hardcover Books as incentives or gifts for your group or audience members.
Help your team learn to apply The Dunlap Rules to contribute their best effort and help build
the positive, fun, high-performing culture that leads to accomplishing something spectacular.
Learn more about Fred at FredDunlap.com

PRAISE

“In The Dunlap Rules, Fred’s personal story is instructive for others and he tells it in a thoughtful,
humorous and memorable way. It’s obvious he surrounded himself with people who would commit
themselves to a shared vision and he created organizational cultures that resulted in repeated success.”
– James G. Carlson, Former CEO, Amerigroup Corporation

"Excellent. Invaluable. Coach Dunlap was an inspiration in the spirit of Vince Lombardi
and Tiger skillfully imparts lessons learned from his exceptional parents.”
– Mark Murphy, President and CEO, NFL Green Bay Packers

“This book is a must have (business and beyond) manual for any individual
who is or wants to be a leader of people, regardless of the industry chosen.”
– Robert G. Relph, Jr., CEO, Relph Benefit Advisors

“Tiger Dunlap’s book is a wonderful collection of stories that collectively capture
the special qualities of his parents and the transformative impact they have had on so many.
The values of education, work ethic, discipline, loyalty, preparation, persistence, compassion,
competitiveness, family, and love are evident throughout the book and will resonate
with readers irrespective of their connection to Coach or the Dunlap family.”
– Joe Sterrett, Dean of Athletics, Lehigh University

“Besides my own parents, no one has influenced me in my life more than Fred and Marilyn.
I couldn’t put Tiger’s book down . . . it’s about family, leadership, football, success,
life and love. What more could you ask for?”
– Vicky Chun, Vice President of Athletics, Colgate University

“This book is a testament to Fred and his wife Marilyn Dunlap, told from the perspective of their son…
He describes them as only a son could, yet his words resonate with those of us
who Fred and Marilyn treated as if we were sons of their own.”
– John Marzo, M.D., Former Team Physician, NFL Buffalo Bills

 

MEET FRED

Fred Fred "Tiger" Dunlap, the son of Marilyn and Fred Dunlap, played football for his father and graduated from Colgate University before entering the business world. Believing others may learn valuable lessons from his two special parents, ones applicable at home, in sports and in the business world, he was inspired to write The Dunlap Rules.

Mr. Dunlap spent his business career in the healthcare industry, working initially for Fortune 500 companies and later moving into senior management and CEO roles in several healthcare private equity ventures. In 2008, he became CEO of XLHealth Corporation where he led a turnaround and expansion of the company. Four years later, it was sold to UnitedHealth Group, permitting Mr. Dunlap to transition out of his CEO role in 2012.

Mr. Dunlap is married and the father of three children. While his CEO days are over, he continues to pursue private equity ventures as an investor and founder of Guidon Partners, a healthcare-focused private equity firm. He is an active investor and publishes the Dunlap Investment Newsletter, a twice-monthly commentary on financial markets. He also commits significant time mentoring young people, assisting and advising them on a variety of life decisions, many of which draw from the themes of The Dunlap Rules. Learn more at FredDunlap.com.

FRED'S NOTABLE QUOTABLES

“Being a Leader is a Privilege. Make the most of it.”

“Building Winning Cultures is about creating an environment where there is trust and
people really care, and at its core, this only happens with solid Leadership.”

When speaking to employee groups:
“Show me the landmines—don’t let me step on them.
We know there are some problems that need to be addressed and we know you know where they are.
We don’t care who caused them or why—we just want to fix them.”

“Urgency is everything, because minutes matter.”

“We aren’t running this company like the Department of Motor Vehicles. We are on the nose cone of a rocket ship—
it might be bumpy and our hair might get blown around, but it’s gonna be a helluva ride!”

“Is your heart racing? That’s because we are doing things that are spectacular! We are in rarified air, Baby!”

“Humans are wonderfully fallible. The best humans are the ones who recognize that
and constantly look for flaws and fix them.”

See More of Fred's Quotables

MEDIA INQUIRIES & CONTACT INFORMATION

For Media or Publicity Inquiries regarding The Dunlap Rules or Fred "Tiger" Dunlap, please Click Here.

GET YOUR COPY OF THE DUNLAP RULES

SINGLE PACKAGE FOR INDIVIDUALS

Start today learning how you can apply The Dunlap Rules to build a healthy, fun culture of success in business, sports and life.
The Dunlap Rules book cover | Author: Fred "Tiger" Dunlap
Order your copy of The Dunlap Rules now. Available in paperback or ebook.

LEADERS PACKAGE: FOR ORDERS OF 20 OR MORE

CLICK HERE to inquire about bulk product discounts or ordering Signed Limited Edition Hardcover Books as incentives or gifts for your group or audience members.
Help your team learn to apply The Dunlap Rules to contribute their best effort and help build the positive, fun, high-performing culture that leads to accomplishing something spectacular.
Learn more about Fred at FredDunlap.com
The Dunlap Rules by Fred Dunlap